EaseMyTrip, a leading online travel booking platform, has announced its withdrawal from the acquisition process for the grounded airline Go First. Nishant Pitti, EaseMyTrip’s founder, cited a strategic shift towards the company’s core strengths as the reason for this decision.
Refocusing on Travel Expertise
Pitti took to social media platform X (formerly Twitter) to announce the move. He emphasized EaseMyTrip’s commitment to its core business: “We’ve made the strategic decision to withdraw from the Go First bid to concentrate on our core competencies in online travel booking. Our focus remains on leveraging our expertise and resources to drive sustainable growth and success for EaseMyTrip.”
Go First’s Struggles
Go First, formerly GoAir, ceased operations and filed for bankruptcy in May 2023 due to financial difficulties, partly stemming from issues with its Pratt & Whitney engines. Jindal Power, another interested party, had also expressed initial interest but ultimately decided against pursuing a bid in November. The airline’s situation further deteriorated earlier this month when the Directorate General of Civil Aviation (DGCA) de-registered all 54 of its aircraft.
EaseMyTrip Charts Its Course
Pitti, in a separate statement, elaborated on the decision being a result of careful consideration. “Withdrawing from the Go First bid allows me to dedicate my focus to other strategic priorities that align with EaseMyTrip’s long-term vision and growth objectives,” he stated. He reiterated the company’s dedication to its core mission: “Our commitment to providing exceptional value and service to our customers remains unwavering as we navigate new opportunities and challenges within the travel industry.”